Naumova G.A., Belonozhko Ya.A. ASSESSMENT INVENSTMENT OF APPEAL OF INNOVATIVE PROJECTS AT VARIOUS STAGES OF COMMERCIALIZATION
Naumova Galina Alekseevna
Doctor of Technical Sciences, Professor, Head of the Department of Innovatics Volgograd State University
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Prospect Universitetsky, 100, 400062 Volgograd, Russian Federation
Belonozhko Yana Andreevna
Undergraduate, Volgograd State University
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Prospect Universitetsky, 100, 400062 Volgograd, Russian Federation
Abstract. The author's gradation of the development of life cycle of the innovative project is given in article according to which, life cycle consist of four stages (four "technical corridor"): "intellectual", "license", "franchising" and "production". Every stage ends by creation of the product which is ready to an exit to the market. Problems of financing are considered and search of the investor for each of stages is substantiated. The evaluation of efficiency of participation of the investor in the project at four stages of commercialization is carried out.
Key words: innovative project, efficiency evaluation, "technical corridor", investment, R&D, commercialization.
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